Free Digital Marketing Tools
ROI calculators, industry benchmarks, and planning tools built by performance marketing specialists. Use them, share them, embed them.
Google Ads ROI Calculator
Enter your monthly budget, industry, customer value, and close rate to instantly estimate clicks, leads, revenue, and return on ad spend. Based on 2025 industry benchmarks.
Ad Spend Benchmarks by Industry 2025
Comprehensive CPC, CPL, CTR, conversion rate, and ROAS benchmarks for 20+ industries. See how your Google Ads performance compares to industry averages.
Coming Soon
Facebook Ads ROI Calculator
SoonEstimate Meta advertising returns based on your audience size, industry, and customer value.
CPL Benchmark Calculator
SoonFind your maximum profitable cost per lead based on customer LTV and close rate.
Media Budget Planner
SoonAllocate your ad budget across channels based on your goals and industry benchmarks.
Reputation Score Checker
SoonAudit your online reputation across major review platforms and search results.
Built by Performance Marketing Specialists
These tools exist because we believe businesses deserve transparent data before they spend a dollar on advertising. Too many agencies pitch vague promises — we believe in showing you the math first. Every calculator and benchmark here is built from our team's experience managing over $2 billion in ad spend across 500+ client accounts.
Use these tools freely. Share them with your team, your clients, or anyone who needs help thinking through their digital marketing investment. No signup, no email required.